Car breakdown provider Green Flag show how web development should be done, sparing no expense to help their users.

Say you have a breakdown policy with them and wish to get another quote, or renew or any of a myriad of other tasks, you will need to log in on their site. With hundreds of logins on hundreds of sites, you might not know what email address you used to register.

So let’s use the “Forgotten email” link to recover our email address:

Green Flag don't care

Good luck logging in. Especially if you have had your account auto-generated by them without actually having an email address attached to it to log in in the first place. There’s no option to set up a new account either.

And if you phone them do you think they can help? No, not so much.